Byron Holland is President and Chief Executive Officer of the Canadian Internet Registration Authority (CIRA). View bio
Today, CIRA launched the ShowUsYour.CA contest, and it’s not like anything we’ve done before. We’re inviting all .CA website holders to make a short video about why their .CA website is the best.
There are more than 1.3 million .CA domains out there, and each one of them has a story. In my opinion, there’s no better way to celebrate those stories than to have the website owners tell them through video.
We have some great prizes – in addition to the potential everlasting fame! The grand prize winner will receive a 15 inch MacBook Pro and be featured in a future .CA marketing campaign. The first runner up will receive a 64GB iPod Touch and the second runner up will walk away with a Flip UltraHD video camera.
In our last contest, we asked .CA holders to submit written testimonials about why they chose .CA. It generated more than 4,000 entries, and the winners have featured prominently on our our website and in our advertising. We heard the most fascinating stories, like Mike Hambly a visually impaired Canadian who has used his .CA website brailleit.ca to run a small business; or Anne Marie Thornton whose .CA website carpool.ca has helped tens of thousands of Canadians organize thousands of energy-saving carpools.
More importantly, I encourage you to make a video and submit it. Tell your story and have fun doing it – you just might win! You better hurry, though; the deadline for submitting videos is March 15. Voting begins March 19 and is open to everyone.